With your WordPress website, do you want to establish an email newsletter? Building an email list is one of the best things you can do to expand your business.
Visitors to your website may sign up for an email newsletter to get information from you through email about your blog, new sale deals, and the newest features.
We’ll discuss some of the best WordPress email newsletter subscription plugins in this post, so you can quickly start and expand your email list.
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Why You Need a WordPress Email Email NewsletterSubscription Plugin?
You may stay in touch with the users of your website by using an email newsletter. The most important and efficient approach to monetizing your website is through email marketing.
Some website owners believe they should wait until their site reaches a particular point before launching a newsletter. Nonetheless, we think it’s crucial to get moving on expanding your email list right away.
Despite the name “newsletter,” you are not required to send out updates on a regular basis. To introduce yourself to potential subscribers, you may put up a little email course. Also, you may leverage your email subscriber list to provide exclusive discounts on your goods and services.
There are three main kinds of WordPress newsletter plugins. The first kind of newsletter plugin is connected to email marketing providers that provide the greatest functions overall.
Simple newsletter plugins fall under the second category and allow you to create emails inside of WordPress. Nevertheless, they rely on outside SMTP providers to enable you to send WordPress emails to your subscribers in a trustworthy manner.
Finally, the third category of WordPress newsletter plugins is designed to assist you in expanding your email list and gaining more subscribers. All well-known email marketing providers and other newsletter plugins are compatible with these plugins.
After saying that, let’s look at the best WordPress newsletter plugins you can use to create and expand your email list.
5 Best WordPress Email Newsletter Subscription Plugin
- Mailchimp
- MailPoet
- Thrive Leads
- Newsletter
- Convert Pro
Let’s look at the best WordPress newsletter plugins you can use to create and expand your email list.
Mailchimp

One of the most well-known and reliable email marketing platforms is Mailchimp. You may expand your list and monitor the effectiveness of your campaigns with the aid of this email plugin. An all-inclusive email marketing package, that is. It also provides a simple-to-use plugin, nevertheless. You may make forms with it right from your dashboard:
Users of Mailchimp absolutely must utilize the Mailchimp for WordPress plugin. Your mailing list and campaign monitoring have improved. The simple form builder creates subscription forms that function properly on all major browsers and mobile platforms. You are able to put signup forms anywhere on your website thanks to versatile positioning options. For generating leads and expanding your subscriber list, this plugin is essential.
For managing lists, Mailchimp for WordPress is excellent. You may use it to automatically sign people up by adding an email subscription button to your contact form. You may examine campaign effectiveness, find efficient sign-up techniques, and improve your email marketing plan with the aid of comprehensive reports and analytics.
With its seamless integration with WooCommerce, Mailchimp for WordPress enables you to segment subscribers based on consumer actions like abandoned shopping carts and transactions. With consumer engagement and conversion-driven email marketing, this is made possible. For further functionality, the plugin also provides a number of third-party connectors and add-ons. Use WPBruiser or Google reCAPTCHA to increase security, or Boxzilla for pop-ups to increase user interaction. To better serve your needs, these connections make Mailchimp for WordPress more versatile.
Mailchimp features
- Mailing list management
- User-friendly form builder
- Flexible form placement
- Automatic subscription checkbox
- Detailed reports and statistics
- Integration with WooCommerce
- Third-party integrations and add-ons
Pricing: Starting free from WordPress.org and the premium plan starts at $79 per year for 2 sites
MailPoet

WordPress newsletter plugin MailPoet takes pleasure in being user-friendly. Using the plugin’s integrated drag-and-drop editor, you may modify more than 50 predefined mail themes.
Instead, you may upload pictures or other material straight from your WordPress library or make your own designs.
This plugin for an email newsletter enables automated notification of subscribers about new entries on the website. Use the plugin’s informative analytics feature to monitor how well your email campaigns are doing.
The number of recipients who read your emails and click on links will be reported by MailPoet. With the use of customized emails, you may segment your audience using this information.
The plugin allows WooCommerce integration for individuals who own an e-commerce website. You may gather consumer information and entice repeat business by including a registration form on the checkout page.
MailPoet features
- WordPress newsletters
- Latest post notifications
- Welcome emails
- WordPress email templates
- Inactive subscribers management
- WooCommerce customers list
- WordPress users list
- List segmentation
- WordPress signup forms
Pricing: MailPoet offers a free plan that allows you to send up to 5,000 emails per month to 1,000 subscribers. Paid plans start at $10 per month for unlimited mail sending.
Thrive Leads

An email list-building plugin called Thrive Leads aids in increasing conversions on your WordPress website.
The user-friendly drag-and-drop builder of this plugin makes it simple to create a variety of opt-in forms. In addition to creating forms from scratch, it is also feasible to make use of the pre-made templates in the Thrive Leads collection.
It offers a variety of form-trigger settings, such as exit intent, on scroll, and page load. With the help of the plugin’s sophisticated targeting mechanism, visitors may see opt-ins tailored to the category, page, and other material they are now viewing.
Also, Thrive Leads has an A/B testing engine that is helpful for examining the overall look and textual content of your registration form, resulting in a better user experience.
Thrive Leads features
- Form builder with a drag-and-drop editor
- Pre-designed templates
- A/B testing
- Triggering and targeting options
- Analytics reports
Pricing: Thrive Leads premium plan starts at $99 per year for s site with Thrive Automator
Newsletter

One of the top WordPress plugins for email marketing is Newsletter. It includes a number of functionalities that will assist you in expanding your subscriber base, automating newsletters, and monitoring email performance.
You may personalize mailing forms right from your WordPress dashboard by using its drag-and-drop composer. Select from more than 15 block alternatives, which include films, gifs, widgets with social media icons, and hero photos.
Newsletters offer the choice of adding single or double opt-in to your forms so you can generate more leads. These forms will gather visitor information, giving you an advantage in expanding your email subscriber list.
Also, a privacy checkbox is included to guarantee that your WordPress website conforms to privacy rules.
SMTP-ready, Newsletters connect with third-party mail delivery platforms like Amazon SES, Mailgun, and SendGrid without any issues. You’ll be able to send email newsletters quickly and evaluate the success of your campaigns because of these connectors.
Newsletter features
- Intuitive drag-and-drop visual composer
- Detailed, easy-to-use dashboard
- Spam blockerNewsletters auto-generation
- Autoresponders
- Integration with delivery services
- Integration with form builders
- WooCommerce integration
- 35+ professional addons
- Unlimited subscribers and newsletters
- Reports and analytics
- Advanced Targeting
Pricing: Starting free from WordPress.org, the premium plan starts at $69 per year for three sites.
Convert Pro

The same firm that created the Astra theme also produces the well-liked WordPress email subscription plugin known as Convert Pro.
The drag-and-drop editor with this plugin is excellent and supports many different forms kinds. The ability to fine-tune behavior and targeting choices also comes with it. With this plugin, you can create basic opt-in form types as well as more complex ones like content locking and yes/no forms.
ConvertPro makes it simple to locate the email service provider you use frequently by integrating with all the major ones. Targeting is also easier to understand with visitor identification.
You won’t be left with a bloated plugin that is packed with features you’ll never use since ConvertPro is a modular plugin. You can operate things more efficiently and effectively by individually turning off the ones you don’t use.
Convert Pro features
- Drag and Drop Editor
- Ready-to-use Templates
- Google Analytics Integration
- 30+ Mailer Integrations
- Exit Intent Popups
- On-Click Popups
- Info-bar / Slide-in
- After Post / Inline CTA’s
Pricing: The premium plan starts at $87 per year
What Makes a Great Subscription Plugin?
Choosing the best email subscription plugin might at first seem very difficult, especially if you’re a newbie. The following are the key characteristics you should consider while selecting a WordPress newsletter plugin in order to narrow down your search:
- Ease of use: Whether you’re a newbie or a professional developer, the plugin’s user interface is simple to use.
- Reliable sending service: To increase email deliverability, make sure the plugin has an SMTP server or third-party interfaces with other SMTP plugins.
- Target-specific list management: Create subscriber segments and tailor your marketing to their preferences.
- Flexible customization: The plugin should include the necessary design tools so you can coordinate the overall appearance of your brand and items.
- Automation features: Certain plugins enable you to send emails and carry out other automated actions, which will save you time and increase productivity.
- In-depth analytics: You can segment your subscribers and better cater your material to their tastes by gaining information into your email marketing efforts.
Email Subscriptions Plugin Should You Use For?
How are you expected to decide which plugin is best for you keeping everything said above in mind? There are several benefits and drawbacks to the alternatives. Yet it’s still important to consider your individual demands while selecting a plugin.
The ideal strategy is often to start by selecting an all-purpose email subscription plugin that enables you to install several kinds of opt-in forms and compare them to one another.
Because to its comprehensive feature set, drag & drop editor, and variety of opt-in form templates, Mailchimp is the greatest all-purpose WordPress email subscription service.
MailPoet is the next best choice if you want a less complicated solution. It has a significantly smaller feature set in exchange for being less in weight.
Several WordPress email signup plugins have been discussed. Each has advantages and restrictions. And several of them offer unique methods for growing your email list. It’s time to start creating your email list using one of those WordPress plugins.
FAQs: Frequently Asked Questions
What is the best email subscription plugin for WordPress?
In terms of WordPress plugins for newsletter subscriptions, MailChimp is the best option in terms of price, functionality, usability, design templates, and integrations. With an Elegant Themes subscription, it’s even free.
What is the best free email subscription plugin for WordPress?
For a free solution, Mailpoet stands out as the premier newsletter design, management, and subscription plugin. If you have a larger audience and require extra features and an unlimited sending limit, you can subscribe to their premium plans for just $10 per month.
Which WordPress email subscription plugin delivers emails the most deliverability?
Mailchimp and MailPoet are excellent options for high deliverability.